What is Creative Marketing? What can NFTs and cryptocurrencies bring to the developer?

What is Creative Marketing?

What would the world look like if Facebook, Instagram, Twitter or TikTok were all owned and operated by users? What if users also voted on issues like data collection and content monitoring? This is also the perspective of a future developer.

The Creators Economy has raised over $1.3 billion in financial aid by 2021. But who ultimately gets the most out of these financially developed platforms? Of course not the creators.

The developer includes over 50 million independent and sponsored content creators. It also includes community developers such as bloggers, social media influencers, and videographers, as well as financial tools and software designed to help creators earn money and grow.

Manufacturers can make money by:

digital sales

Tuition fees

Fan payment through the platform is free

Subscription fees

Join an affiliate business

Charging from the fan

Create or share support content

Declare the distribution of income

received an award

Inventory analysis

Accept a one-time or free sale

Sell ​​partnerships like fans

The biggest problem with content right now is sharing platforms - there is no middle ground

In the 2000s, social media platforms such as Facebook, Twitter, Medium, YouTube, iTunes, Instagram, and TikTok grew. Content creators are not tied to manufacturing and marketing companies. These developers can create content and share it easily.

These platforms now solve the problem of showcasing creative content that can fill a large crowd. However, the direct income from manufacturers can be very low. In the past, YouTube was the only niche where developers could take 55% of their ad revenue.

The vine is one of the best examples of failure to motivate consumers. The short-video sharing app was acquired by Twitter in 2012 and had over 200 million monthly users in 2015. Developers quit the platform when they know Vine doesn't have the procedures to take them in charge.

Platforms like Patreon and Twitch have announced new monetization features that allow users to earn money directly from their content. However, only the best manufacturers can port the numbers to the code. As you can see on multiple platforms, "middle rooms" are struggling. Only the highest earning 1% of Fans earn 1/3 of their income, while the "average rooms" earn less than $145 per month.

Stages of the creator economy

The entrepreneur has become a multi-revolution. Here are some key stages of entrepreneurship:

Step 1: Default Media Platform

Social media platforms are leading the way in today's creator economy. The developers have a huge following on platforms such as YouTube, Facebook, Instagram, Twitch, and Medium. The following guidelines help content creators see more people and invest more in review and approval algorithms.

These platforms bring developers together and offer a variety of enriched audiences. These platforms have designed media editing tools to help you edit your content. However, these community ads are not always favorites with producers. New developers are expanding their reach across multiple platforms and taking their support out of the hands of platform owners. This approach ensures that developers are not significantly affected if platform owners change their priorities, or if the platform decides to lose business or reduce certain revenue streams. .

Step 2: Monitor your affected person

Native media platforms allow some developers to appeal to a wider audience. This time, the industry saw that it could use manufacturers with large followings to promote their brand. Some platforms, such as YouTube, have started sharing ad revenue with developers. On the other hand, some platforms like Facebook and Twitter allow developers to start deciding how to monetize their content. This latest plan creates compelling content and leads to niche building like the average person.

We can now see hundreds of businesses popping up in the form of Influencer Organizations, Potential Representative Businesses, and Promotional Retailers. The top influencer industry is expected to reach $15 billion by the end of 2022 from $8 billion by 2021.

The creators of this site work with brands compatible with their personal names, so the content does not need to be altered to convey the commercial message. It is true that some manufacturers lose their reliability with each payment/sponsorship. The developers now need to find a way that will take us to phase 3.

Step 3: Creators as businesses

We are at a stage where we see manufacturers. Now the developers have created a space for fans to follow outside of the platform. These developers have a lot of income that goes beyond the advertising process.

A new company has emerged that helps developers make more money from sales, premium content, e-books, and newsletters. These companies also offer training, coaching, consulting and fan events. Instead of chasing a large audience that content creators can't change, content creators can focus on services for their favorite fans.

The developer provides financial management for content creators to raise funds directly from fans. This gives these developers the opportunity to cross paths in the traditional way of making money through advertising, placement, and sponsorship.

Why don't manufacturers have control over their work? Because you have to represent your goal. These developers also have to behave in some way to control their income. Even with millions of followers and influencers, developers have to give or take from the companies they make money for. They have no control over all their species, behavior and image.

Hierarchy of the creator economy

Qib 1 : Amateur

Developers at this level create themes for fun or side work. With advancements in technology, more and more hobbyists have joined the ranks of content creation. For example, a tool like Anchor makes it easy for anyone to start a podcast.

Passion for lack of resources or time to invest in their skills. These developers sometimes lack marketing or distribution and strive to achieve a certain level of quality content or production costs. Unfortunately, many designers at this level have a passion that doesn't match the content they create.

Step 2: Full Time Developer

These designers can earn enough of their own income from their creative work. You will often come across a platform that owns these developers and tells their stories of accomplishment. Full-time developers have a leg up on hobbyists because they have a stable budget.

One of the biggest challenges for these manufacturers is managing the ups and downs of their business. Leaders spend most of their time making production difficult. If they don't listen to their ideas, their investment in their business can further eat into their profits.

Level 3: Stars

Developers at this level can collaborate on a variety of external brands, including record labels, publishers, and advertisers. Fact and reputation management is one of the most difficult tasks for this brand. Of course, there will be economic problems along the way, losing developer involvement at this level. Third-tier manufacturers face the challenge of turning their name into a brand.

4th year: tycoon

Businesses created by these makers can grow, conserve energy, and complete their design. Beyonce Knowles once said that her grandchildren were already rich. Its content creation phase is conglomerate. This is the hardest level for designers and the dream of many designers.

content creation tools

Content design has undergone many changes due to improved platforms and tools. In the past, only a few luxury people could make a movie. Publishers only publish books, and they are expensive. Things changed with the advent of the Internet in the late 90s and the advent of platforms like YouTube.

YouTube allows photographers to upload their videos and is no longer controlled by the media company. In the past, low internet speeds have affected the use of a platform like YouTube. However, now has changed and better writing tools have been developed. Here are some of the most powerful tools used to support business development in today's world.

the content creator——Feather, Ko-fi, Beacons, Scrollstack, Stereotheque, Mango Jelly, OnlyFans

instructional developer——Xperiencify, CreativeLive, Kajabi, Podia, Skillshare, Show, Want

industry- - Eraser Lord

live broadcast—— Onyx Popshop Onjam, StreamRoots

the actor——Eventbrite, Happy, Luma, Offsiter

tus harceleur—Ancre, Castbox, Glow, Supercast

Game—— Nexus.gg

writing—— Review, Sub-Pile, Tales, Wattpad

sound content—— avocado, racket, recognizable, diav

digital devices——ConvertKit, tampon

to rejoin- eemJeem

finance- Patrion, buy me some coffee.

cryptocurrency—— Rally, Opensea, Mirror

The role of NFTs and cryptocurrencies in the developer economy Non-fungible tokens are cryptographic assets with a unique identifier and metadata stored on the blockchain. The main difference between NFTs and cryptocurrencies is their exchange rate (the ability to convert or exchange for other stocks). If you exchange one BTC for another, you will enjoy the same benefits. However, if you trade one NFT for another, you get something completely different.

NFT has been with us for many years, but the emergence of Covid-19 has supported the advancement of NFT. Twitter founder Jack Dorsey sold NFT on his first tweet for $2.9 million. NFTs describe the future of asset trading on blockchain platforms because they represent an asset, cannot be counterfeited, and provide proof of ownership.

Here are some ways NFTs can transform the manufacturing industry.

creative freedom: Developers do not have to adhere to specific standards developed by multiple platforms. This can lead to better performance. The risk of publication, misuse or infringement is reduced and artists are encouraged to develop their skills.

grow in the community: NFT now democratizes content creators and allows creators to build communities. The community can also become a business leader and help with business content. This approach prevents large companies from doing business naturally.

it will be fineImprove your creative interests: Non-fungible tokens have been popular with the public for their simplicity and convenience. Once the artwork is created, you can deliver NFTs within minutes and there are plenty of stores to choose from in the market. These developers also have access to lucrative smart contract revenue, providing a steady stream of revenue whenever the NFT changes.

What's next for developers?

We are at the stage of choosing to work as a professional developer. If a designer loves his job and works hard, he becomes a professional designer. As manufacturers grow, the burden of managing their day-to-day operations increases.

The startup is focused on supporting producers and also helping them do what they love, and they will be the next level of change leaders in this space. Developers are now turning into designers. In addition to design, you need to learn skills and knowledge in product design, management, e-commerce, community management, information science, and entertainment. .

Find more developer solutions. Thousands of dollars are poured into manufacturers every year, but it's not oversaturated yet, as many enthusiasts are looking for markets. You should look for products that meet the needs of different industries, such as industry, trade, investment, legal expertise, manufacturing, or community development. Companies that identify these needs and develop tools to meet them will be the winners.