The virtual property will represent a mix of metaverse events.
In the article "The Future of NFT: Focusing on Multiple User Behaviors and Cores", I mentioned that the recent improvement of NFT is the "bottom-up" version and that in Web3.0, policies and benefits will focus on more users. age. Multivariate properties and composability are also important features of NFTs. Considering the development of NFT at this stage, the special form of NFT is -Virtual homes continue to enter the NFT mix and can become an important platform for future viability.
Radiation effect in normal market
By comparing the distribution of US house prices and the distribution of US GDP, it can be seen that regions with the highest GDP growth rates will have higher house prices. Price. So, if a company or business wants to reach as many customers as possible, it must expand its market in the region based on the audience, market, etc. For example, the number of Adidas stores in the United States coincided with the division of mortgages and GDP.
(Image source: Realtor.com Market Popularity Index)
You can see it from this.Due to power outages, existing businesses have a slightly lower requirement of stand-alone industry capacity, and near the core area, more and more vehicles transport time it takes to know the market .
(Image source: Bureau of Economic Analysis)
Restrictions on traditional industry and high electricity consumption
The basis causes the average area of average is the cadnegaphic effect, and it is aimed at the end of the land, and is the limit of the body. Land scarcity allows industry to operate as efficiently as possible on land. Moreover, the human trafficking process in the real world is a labor-intensive process that requires a lot of energy. From a consumer's perspective, the process of moving from an area to a place of purchase is a very energy-intensive task. From the perspective of business people, the production process requires raw materials, electricity, personnel, etc., the transportation process should be functional, economical, wholesale and retail, transportation costs and others, and terminal sales include complex costs such as construction. . , maintenance and road infrastructure. Due to the limitations of the laws of physics, the number of floors that can be created in a complex is also limited, so it is not possible to provide "one-stop" services to users. In order to reach as many customers as possible, you need to open as many stores as possible while keeping the store afloat.
The first difficult problem to solve in this mod isPrice changes due to business location changes.For example, Shanghai has recently been considered "five new cities" because of public access and ability to operate, the economy of central Shanghai will not be affected to some extent, and part of the industry will be eliminated. . Another danger looms this time. Yes, you cannot start a business. At the start of last year's event, more than 70% of Adidas' global stores were closed and sales fell 97% in the first quarter.
The benefits of virtual housing
With the growing popularity of blockchain, virtual real estate/real estate has become a hot topic in the market. On November 18, 2021, Nike partnered with Roblox to create Nikeland, featuring several Nike-themed houses, runners, and arenas where players can compete in a variety of mini-games. Join the invitation of metaverse sandbox, and co-creator, metaverse sandbox, and finally in November vocalist Lin Junjie announced the purchase of our virtual land on the Decentraland platform, for approximately $123,000. On December 9, Zheng Zhigang, CEO of the Hong Kong region's New World Development Group, announced the discovery of the virtual world. The Sandbox, which has invested approximately $5 million in digital projects on the platform; On December 24, PricewaterhouseCoopers, one of the 4 largest companies in the sector, announced the discovery of a virtual world. buildings. In addition to the hype on the topic, let's take a look at the differences between virtual real estate and traditional real estate and online e-commerce from a business perspective.
Reduce the cost of various types of virtual real estate
Many virtual real estate based costs can be lower than existing businesses. Freight and merchandise, consumer travel costs, franchise rents, transaction fees for purchases, etc.
Improve virtual space scalability
Virtual houses are a necessity based on the unlimited height of a virtual package's "house", allowing multiple items to be stored in one package. Instead of opening more stores, retailers like Adidas are just adding "floor" to a "disappearance". As more NFT assets are sold, their "production cost" is lower.
Products are still developing
Virtual real estate breaks the boundaries of image products placed on online e-commerce. In the future, if users create their own virtual avatars using their physical type measurement, maybe it's time for personalized services like physical experimentation and real-time virtual real estate to rise. Many businesses that previously needed new spaces, such as sales, services, promotion of corporate culture and introduction of new products, can be realized through virtual real estate.
Yard users have a significant advantage.
According to a Pew Research Center study, 43% of men ages 18-29 and 19% of young women ages 18-29 in the United States have been referred to the digital study. The possibility of buying opinions for newcomers is also higher.
Reduce the cost of various types of virtual real estate
Virtual homes do not have the traditional electrical impacts, as most virtual reality services can piggyback on a "disappear". A virtual value does not mean that the cost of the surrounding enterprise must be high, because the user can access the "assets" directly through the "special management/method" in the "without" passing "other objects". The "virtual world" means that it must be a place of business different from the real world. This means that the cost difference of a more virtual person will be greater and the Matthew effect will be greater.
Synthetic capacity is an important feature of virtual buildings.
Currently, the virtual real estate trading platform technology is blockchain-based, and there are endless combinations of various Dapps on the blockchain., decentralized finance and digital recording, we see that this combination is already viable but interesting in product presentation. However, most of these blends exist in a particular environment and focus primarily on a combination of characteristics.
Virtual real estate goes one step further and creates the perfect mix.. In the future, some virtual plans will offer users a variety of services such as finance, viewing/purchasing digital collections, and more. Users can access it directly by simply touching the proximity "ground" in the chat interface. I can think of an example like this:
Game type A has a virtual website in Metaverse and builds house A based on it. When entering the building, the first floor shows the renovation history of Company A, the key objects and historical information of the founder, on this floor, you can buy the commemorations of the digital collection of Company A, and the second floor is the auditorium. During the company's new products, visitors can step into the game and directly experience the contrast of the virtual avatar with their own physical measurement for the new products. The upper body effect is reasonable, they can be directly charged and controlled. On the third floor of the building is a general store where you can visit and experience the many products of Company A. Items received after clearance / gain can be used accordingly As souvenirs or discount coupons for future purchases, there are has a user home space where Company A users can freely design and build as they please. Other features are integrated...
As you can see from the example given above, virtual real estate can include many activities that cannot be done in the traditional business world, such as selling products, promoting products and promoting of a company's corporate culture.Due to the changing nature of virtual earth in space, other models may need to be added in the future. Even at the same level, many elements such as financial management, digital writing and games can be combined, not limited to the duration of writing and marketing.
Virtual homes are powerful tools.
As mentioned in the previous article, more and more companies are starting to buy virtual real estate for the value mining industry, and the form of virtual real estate offered to future users is "Company DAO": create a space for land users/community members, but will generally be designed for the benefit of the business. Virtual homes can be purchased by individuals or DAOs using communities to create communities. More freedom, more accessibility Many services create different competitive models of the "real estate market". However, whoever owns the virtual garden, it can only become a virtual real estate “business center” if it provides “real estate” that can meet customer needs.The "real estate market capacity" determines the market value of a network.
Due to the configurability of virtual real estate scenarios and various protocols that can be nested in different scenarios, good future virtual garden projects can be achieved by a mature and intelligent "virtual real estate" tool "create and manage a business", and some users . , an open and free organization or organization that DAOs can create to join. Of course, this puts the higher demands on the difficulty of "virtual real estate" development. As the development of Web3.0 progresses , we will see individuals and groups with previous experience in the real estate industry still have access to virtual home environments to complete the configuration, elevation, design and user experience of virtual buildings.
Said in "The Future of NFT: Focusing on Diverse Roles and Core Users".The two key terms for the future development of NFTs are "multi-character" and "user-centric". Class-based virtual buildings in NFTs are no exception.However, unlike other aggregated NFTs, the strong "scenario composability" of virtual real estate relies more on the functional requirements of "virtual real estate".
Blockchain has the characteristics of decentralization, but the market must be integrated. Meanwhile, more startups will strive to provide better virtual business products. One cannot help but wonder at this stage if the designer can foresee the “layout” of the virtual garden while taking into account the “characteristics of the device”. Even the virtual real estate held by large corporations has not exhibited enough wealth. Do you have enough human resources with a strong work ethic? We haven't seen e-commerce professionals with deep knowledge of the VR industry enter the virtual real estate market at scale. Is there a mature port business capable of carrying mature goods? He seems to focus only on virtual business and has not yet developed a relationship with the real business.
There are many similar questions that need to be resolved and answered that should give the business the opportunity to grow further.
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