Following the release of the NFT unit, the GameStop share price rose 26% in after-hours trading.

The price of Reddit's most popular digital product, GameStop Corporation (GME), rose a month into the after-hours market after the Wall Street Journal announced the company would be rolling out NFT.

The US game retailer market has been quietly developing the NFT industry since May and announced several job openings in October, including Web 3.0, software engineers, and products related to the NFT experience.

According to a January 6 Wall Street Journal article, GameStop is now hiring more than 20 people to lead its new NFT division.

An anonymous source familiar with the GameStop project told media that the department is developing an NFT platform to buy, sell and trade in-game NFTs, while also developing a major cryptocurrency partnership. .

The market is expected to be announced later this year and will join two cryptocurrency companies that co-sponsor and co-market the technology in blockchain and NFT game development and other projects. .

The news was greeted by investors after hours of pushing GME stock up 26%. After Market Hours (AHT) often have conflicts due to lack of capital in the market, but can affect the cost of products similar to those in the market.

However, the "Wall Street Journal" does not have GameStop's name and direct endorsement, which has sparked the interest of some GME enthusiasts with multiple perspectives. User "u / brettmagnetic" posted ads to the r / Superstonk Reddit community with 1,100 comments and 97% approval. He asked if the Wall Street Journal article could have a major impact on GME after hours of trading. bullish alcohol.

"Sorry, but I don't think the consequences of this decision have anything to do with the Wall Street Journal's Gamestop NFT market report."

User 'Mr. Flag 69 'also said, "This writer views' people' as just news. This is not media coverage.