Xiao Yi, Founder of Animoca Brands: The meta world is not 'win-win', digital members are more important.

The meta-world, which is expected to experience strong economic growth in the first half of 2021, has pushed investors into the meta-global gold rush. NFT and virtual real estate ...

With that in mind, Animoca Brands, a Hong Kong company that started out as a game developer and listed on the Australian Stock Exchange, planned ahead and got a lot, became the biggest winner.

Animoca Brands sandbox is currently one of the most popular meta-world and NFT projects, and is also an early investor in featured projects such as developers Axie Infinity, Sky Mavis, Decentraland and Dapper. Labs. 150+ NFT / Metauniverse projects. , announced a $ 200 million investment in on-chain gaming with BSC Smart Chain.

Animoca Brands has broadened its wide range of investment resources and relationships across the gaming industry, NFT and meta-space ecosystems through its well-known and dynamic capital portfolio. It became a company called a16z and became the a16z of the new meta world ecology. .

Just as industry experts call Metaverse the 'trillion dollar' era, Xiao Yi, 48, co-founder and CEO of Animoca Brands, expressed hope for personal growth for Metaverse in a recent interview.

“For me, that's a big hope for an open world meta, which means you can create a lifestyle that looks like a global body of innovation, by designing and developing new products. Because I have them, membership. Security and certainty. "

At the same time, he believes that the meta-global shutdown that some companies are developing could fail. Facebook changed its name to Meta some time ago. In this regard, Xiao Yi said:

“Their meta-world may not be supported or really open to blockchain, but people are starting to realize that now.”

He thinks the Metaverse is at the start of the cycle, but "... we're going to make this cycle real quick, very quick."

It is clear that "the global meta will become a major theme in the coming years".

Responding to recent events such as Elon Musk's Metaverse and Web3 rebuttals, and the purchase of virtual land by PricewaterhouseCoopers (Hong Kong) in the Metaverse Sandbox, Xiao Yi expressed negative feelings. Who depends on which blockchain or metaverse. he says:

“I don't think it's a win-win world. I don't think there will be a meta-world. In fact, it would be very frustrating if there was only one meta-world. It affects choice, variety, inclusiveness, etc. ”

Xiao Yi also believes that “digital reality memberships” will become more prominent as meta-space expands.

Biographie de Xiao Yi

Born in Austria in 1973, Hong Kong entrepreneur Xiao Yi attended the Municipal College of Music and Art in Vienna. His parents are musicians and they encourage their children to study the same music, even though Xiao Yi loves technology and computers.

After working at Atari for a while, Xiao Yi moved to the United States. But in the mid-90s, he returned to Hong Kong, where he founded the first online service company in Hong Kong.

In 1998, he founded Outblaze to provide prototypes of what today is called cloud computing services, including webmail, data, and hosting applications. However, after the dot-com bubble burst in 2000, Outblaze found itself facing stiff competition from companies like Google in this area.

In 2011, Outblaze hatched Animoca to develop a gaming app to market the new smartphone. Five years later, Xiao Yi split up and acquired Animoca Brands, which entered the blockchain gaming industry in 2017 by signing a special deal with CryptoKitties in China.

After a series of purchase and license agreements, Animoca Brands has grown into a major player in the global blockchain gaming arena, participating in major gaming projects such as The Sandbox and F1 Delta period, now investing more than 150 NFT. / yuan global project.