Apple's market value hits new highs. Meta Universe is your next opportunity.

On the first business day of the new year, Apple became the first company in US business history to cross the $ 3 trillion mark.

The importance of the “touch” is that Apple fell slightly after hitting its high of $ 182.88. At the closing price, the stock rose 2.50% to $ 182.01 per share, equivalent to a market value of $ 2.99 trillion.

As Apple becomes the first US company in history to reach a market cap of $ 3 trillion, Loup Ventures analyst Gene Munster recently said that Apple's next venture is a step forward. good direction. He hopes Apple will seize the moment of the global meta of mobile phone AR functionality and the emergence of AR / VR glasses. He predicts that Apple could launch the product in 2022 and the product in 2023. As such, Apple estimates that it could reach $ 250 in the near future, the equivalent of a retail market of 3.8 trillion dollars. dollars. He also said that Apple's penetration into the metaverse will expand as investors believe the market can continue to grow.

Current Apple CEO Cook said in an interview with reporters that he would stay away from buzzwords, but that doesn't affect Apple's crazy AR business.

Over the past decade, Apple has acquired 10 AR / VR companies, including sensors, AR software, AR content ecology, and even AR lenses. These include Swedish facial recognition technology company Polar Rose and Israeli real-time 3D motion capture company PrimeSense. , German augmented reality tech company Metaio, Swiss facial tech company Faceshift, NextVR, startup VR Spaces, etc.

In fact, Apple has also filed various patents by exporting AR / VR industry in a modest way, and now Apple has filed more than 100 patents and works. About patents. According to a Bloomberg report, insiders say Apple is developing an AR / VR device, with an early release date of 2022 or 2023. Tianfeng Securities analyst Mingqi Guo has announced that Apple will announce AR / VR in Q4 2022. All signs point to Apple's AR / VR devices not lagging far behind.

According to a Bloomberg report, Apple is currently developing two devices. One is a VR device with the N301 tag that will allow you to film, play and chat, and is expected to be announced as early as 2022. The AR4 interior named N421 is still available for the tech research phase below, with a production date of 2023.

In November of this year, Morgan Stanley announced a research report that found Meta exploring the next key area (global meta) before many companies, but it is Apple that holds the key to its success. Facebook and Google are investing in VR and AR technology, the gateway to the virtual world in the "meta universe", but it is only if Apple joins this line that AR or VR can be seen under the high demand of the world. Marlet.

By the way, Apple is handing out the money so that some employees can move on to companies like Meta (formerly Facebook). Apple recently announced that some design engineers responsible for silicon chip design, hardware, software and operations will receive assistance ranging from $ 50,000 to $ 180,000. Apparently, most engineers received assets between $ 80,000 and $ 120,000, and the proceeds were paid in the form of restrictions. As long as the sponsor does not transfer to another company, the product can be taken apart in four years.

Also in 2021, Cook announced that Apple was working on cryptocurrency technology, but said it had no plans to do so now. Apple does not currently have any cryptocurrency trading products or services. The company allows cryptocurrency wallet apps on the iPhone app store, but limits mining apps.

With rich content, strong library support, an excellent R&D team, and cutting edge technology, Apple already has many of the best value for money in terms of access. the "work" .. The world of meta and crypto.