"War of God" in the meta-world

Document editor

The winds of the metauniverse saw no sign of attack and were blowing harder and harder. This week, Baidu Design 2021 (Baidu AI Developer Conference) launched the “Haring” meta-space app, accelerating the pace of online giants using the meta-world and connecting to the virtual world. Indeed, large-scale research and technology at home and abroad have invested heavily in the meta-world in the hope of reaching the new "oasis" as soon as possible, but that will indeed depend on the use of additional technologies. Today, Leica videos provide a detailed look at the world's largest technology competition to explore this new world.

You have to respect Mark Zuckerberg. The Facebook founder received negative reviews in October when he announced he would change the name of his parent company's social media network to Metaplatform to help develop another digital reality called Metaverse. . Just as Amazon's Jeff Bezos and Tesla's Elon Musk set fireworks in space for others to see, Zuckerberg is just another tech billionaire chasing childhood fantasies.

But the timing was perfect.Since October, Google's meta edge search has increased significantly. However, large companies still run by developers may be the most popular communicators. Most notably, Zuckerberg owns virtually all of the management of the company with registered capital of $ 908 billion and net worth of $ 125 billion. Others include Jensen Huang, chairman of Nvidia, a developer of $ 722 billion graphics processors, and Ma Huateng, chairman of Chinese tech giant Tencent, which has a market value of $ 550 billion. Tencent's gaming capital landscape includes 40% stake in Epic Games, owned by Fortnite, one of the world's most popular gaming consoles. Epic founder Tim Sweeney recently announced the $ 1 billion Metaverse business, and companies like this are working to reach a million users to set future goals for the Metaverse. .

Much like Bezos and Musk's rivalry, the billionaire war has begun to erupt. This battle is not based on rocket science, but on real world helmets, blockchains, cryptocurrencies and unimaginable computing power.

What this conglomerate means to the metaverse remains unclear. Is a futuristic world full of virtual reality, avatars, beach villas, and other online carnivals making you boring compared to the real world? Is it richer and more profitable than the current models, the way you chat, work, shop and play online, and the everyday world of doing business? What is uncertain is whether future Internet users will be satisfied with this technological billionaire's dream.

If you look at the specs from Meta, Nvidia, Epic, and Tencent, you can see the size of the model. Each family has their own unique talents. Zuckerberg spent $ 10 billion this year, mostly on virtual and augmented reality headsets and glasses. He hopes this can provide access to a meta world similar to Apple's iPhone role in the mobile internet. Nvidia is focused on the personal name Omniverse, which brings engineers, designers and other creative brands together virtually to create things, now mostly in the industrial phase. Epic has been creating virtual worlds for years, including Fortnite. In Metaverse, the company's app killer could be Unreal Engine, which allows owners and other developers to create simulated 3D games, including games, movies, design, and more. Tencent is sponsored by the Chinese market and the popular WeChat Super app (with WeChat Payments) is already the 2D version of the world's future 3D meta.

There is some past experience underneath the forward thinking of companies.

First of all, the era of mobile internet is over.In the United States and Europe, politicians have threatened to tighten controls on monopolies and invade privacy, especially Facebook and Google. Some tech entrepreneurs are the first to go bankrupt, and these have yet to tell a story.

Second, they all operate within the limits of the world.Apple, in particular, gave Zuckerberg and Sweeney a headache. With the privacy of the iOS operating system, Apple controls the way Facebook sells digital media. Epic has campaigned against reliance on the price Apple's App Store charges developers, but has so far failed. That's why both are passionate about collaboration (eg, non-closed systems) and similar models. They also want to be the creators of future works.

They are not alone in this area. Apple is undoubtedly planning to attack, although it has yet to speak about it in the Metaverse. Companies are also keen to get their share of cookies and invest more in the ultra-fast, low-latency 5G frequency bands. Some platforms are also growing rapidly, for example Roblox is gaining 200 million users per month by offering its own standard game, which wins the hearts of young people. There are also those who make negative statements, especially those with higher hopes for proponents of tech like Web3, who claim that blockchain and cryptocurrency represent the future. However, as Ben Thompson pointed out, there may be better apps in the meta world than in the real world.

These steps are huge. As Thompson said, "Elon Musk wants to go to the moon and Mark Zuckerberg wants to create a crescent moon in digital space."But just like the competition site, there is competition in the meta world as well. Zuckerberg, Huang, Sweeney and Ma Huateng can promise to create a better internet future that is more open, more productive and more beautiful than ever on the internet. But everyone wants to get to this point first in order to do the right thing for themselves.