Musk: Now Metaverse is no longer on the market.

On December 21, Musk released a 1995 David Letterman film criticizing Bill Gates' ignorance on the Internet.At the same time, he wrote: “The meta-world is now more like popular commercial language than reality.

Indeed, as Musk points out, the meta-world is still a broad and slightly ambiguous concept, but this statement recognizes the rise of the meta-world market.

Brian Nowak, CEO of Morgan Stanley, told Forbes: “Like our current digital platform, we hope that Metaverse will be used as a platform for virtual / future marketing and e-commerce. -Commercial.

Grayscale Investment announced the announcement of "THE METAVERSE: Web 3.0 Virtual Cloud Economy" in January 2021.

Grayscale believes the global meta-world is worth at least $ 1,000 billion, and this year Facebook plans to invest at least $ 10 billion in the meta-world.

Metacosmos is promoted all over the world, and the metacosmos industry is still thriving in China.

Liu Yexi, who has exploded in recent years, is the best proof that digital people have hope for the future in the meta-global market.

According to the recent announcement of the “Open Era of Meta-Universe Industry” report by MMA-AsiaPaciic, a new Meta-Universal marketing ecosystem will be required for existing brands to develop experiences that are compatible with Meta-Universal's functionality. The features that make this experience possible are digital. Avatars, digital and integrated technology (NFT), virtual and virtual reality, etc.

Surreal digital characters are undoubtedly part of the meta-global business ecosystem favored by many industries.

Liu Yexi's first video on October 31 has reached millions of fans, and in less than two months to date, the four-part video has reached hundreds of millions of fans. , and his fans have also reached nearly 8 million.

Compared with other people-centered virtual digital virtual reality industry, it can be said that the virtual organization Liu Yexi and Metaverse as the founder of the ceiling, making people feel the power of the Metaverse.

Now, many brands such as Xiaohongshu, Watsons, L'Oreal, Zhong Xuegao, Huaxizi have also created their own virtual idols, and homemade products have transformed Yuan Universe retail stores.

Recently, Shulang Education Technology announced, “Announcement: AI Xiaolang, Shulang's new expert, will allow students.

A spokesperson for Dushurang said, “Dusrang's previous expert was singer Wang Lihom.

The advantages of virtual idols have strengthened the real estate market, after all, virtual idols are easier to manage than real people.

These forces have further fueled the meta world, but there are some issues behind that as well.

Some brands have added meta-world terms to their products or advertising events to boost their marketing presence, but in fact, they're a long way from the meta-world.

For example, the "Super NEW Metaverse" campaign launched by JD Electronics is just an ad with special effects.

Although meta-worlds have not yet emerged, in general, virtual markets based on meta-worlds have emerged at the frontiers of experimentation.