Why are the wealthy real estate tycoons going to the virtual world to buy 32 million acre land?

Are you a jerk with a lot of money or wealth?

Yuan Universe real estate prices have reached an all time high.

On December 8, "Forbes" announced that the Hong Kong region had joined New World Development CEO (00017.HK) Zheng Zhigang announced that he had purchased a virtual home in the metaverse game The Sandbox.

According to reports from the "Hong Kong Economic Times" and "China Economic Week", Zheng Zhigang plans to transform the digital terrain of the received sandbox into a "new location".

A statement from people familiar with the matter says Zheng Zhigang's investment in virtual land is estimated at $ 5 million. It is one of the biggest investments called Metaverse Virtual Real Estate.

After Facebook announced the company's name change to Meta on October 28 and announced its entry into the meta-universe circuit, the concept of the meta-universe became a global hotspot. In addition to the huge internet giants announcing their entry into the metaverse, the virtual land value of travel links has further created a new mindset and has become a hot topic.

According to Dappradar, the total volume of the four major meta-industry meta-industries weekly from November 22 to 28 is $ 106 million.

This raises questions from the outside world. Is the value of the metaverse significant in ground speculation? And is it still a land of thought?

Most importantly, it is not only known to entrepreneurs who have invested a lot of money in Yuan Universe real estate, but also investors and wealthy people with great power and various processes. What is the main purpose of spending a lot of money on them to buy virtual homes?

1,Sandbox game with modifications

The Metaverse is the hype this year, but the growth of the Metaverse started last year. Sandbox and Decentraland are two major projects in today's meta world.

In November, JJ Lin announced the purchase of virtual land and virtual land that Metaverse Group had acquired for $ 2.43 million from Decentraland. The Sandbox has since set a new land acquisition record of $ 4.3 million. In fact, almost all of the news about Dizzying Lands will cost the Meta-Terrestrial world through these two projects.

Sandbox was developed by Pixowl, a San Francisco-based software company, and launched in 2012. Sandbox is the premier 2D sandbox game with over 40 million registered users.

In 2017, Pixowl announced plans to turn The Sandbox into an Ethereum-powered 3D game.

In November of this year, Sandbox received a new round of funding of $ 93 million led by the SoftBank Vision Fund.

Sandbox game is a game where players can participate in everything from scene creation to game rules, character development and more. The popular sandbox game "Existing Minecraft" and Sandbox have similar functionality in the game.

In practice, game guides provide players with a virtual virtual space, as well as a variety of design equipment and tools. Players can use this information to create their own virtual space like Lego and create play layouts for that space.

In a traditional sandbox that does not involve blockchain technology, players can enjoy the experience of godliness through creativity. However, these experiences can often only be online and not really useful.

When the sandbox displays the blockchain and NFTs, everything changes.

For landowners, there is a shortage of land in the sandbox, with a total of 160,000 pieces. You can earn money by selling land and get good profit.

By creating a product locally, you can sell products based on the NFT format. Monsters with special shapes, like chairs, can be launched, sold on NFT only. Non-designer players can purchase NFT products made by others to personalize their space.

Also for players who have fields and have completed the design correctly. It's like making a blockchain game yourself, and you can make money by selling it to other players or writing tickets.

Of course, there are still most of the players without a court.

Players are still divided into two categories. One is to track your favorite IP connection and you can interact with your favorite stars in this virtual space. Recently, while the video of Ju Jae-beom watching the sandbox concert was announced, it was later announced that this was the player's self-recording, not the debut in the meta. -world of Ju Jae-beom. However, it still caused a lot of controversy among internet users, and it was later revived after being liked by the developer of the sandbox.

According to Sandbox reports, he's worked with over 165 brands, IPs, and artists, including Snoop Dogg, DeadMau5, Avenged Sevenfold, and more, to reach over one billion users.

In addition to participating in other blockchain games, players gain access to several events and earn money by playing gold. Obviously, the effects of players creating chains are hard to match with those created by other teams playing the game. Today, Sandbox has encouraged more users to engage in game development.

2,how to play giant whale

The games that have been developed by the sandbox before are suitable for the individual player. Selling toys is not the best option for businesses and celebrities who need a big investment.

According to the reviews of "Lianxin", the type of game for the "big whale player" mode is estimated:

The first is the big business model. On November 23, The Sandbox announced on its official Twitter account that Adidas Originals, an adidas brand, had entered the sandbox metaverse and invited Adidas Originals to form a joint venture to create a sandbox design.

This process is similar to advertising on a Nasdaq screen or opening a store in Manhattan. If the metaverse could be the latest form of the next-gen Web3.0 internet, now in global demand, and could replace metaverse marketing, businesses would be happy to do it.

The second is transportation. On September 24, US rap superstar Snoop Dogg announced a partnership with Sandbox, with plans to release more NFT and in-game concerts. Dogg will also be releasing 1,000 NFT Party Passes for sale to fans.

This is expected to significantly limit the impact of COVID-19 on global performance. Besides opting for mobile advertising to increase their income, foreign stars can enjoy similar benefits when choosing online concerts on Metaverse World.

The third is the metaspatial infrastructure. According to Forbes, construction companies could make nearly $ 300,000 building projects on Metaverse. Measurements such as size, location and height also affect the special cost.

This is similar to the development of metaspatial industry models that lead to many new industries such as metaspatial decorating companies and metaspatial companies. There is one region where he stands out as most are deeply involved in the Meta Universe in how these companies can quickly open up their businesses and find target customers. In addition, regular announcements can leave enough room for interest.

Whether it was the Metaverse Group, which previously hit new heights, or Zheng Zhigang, who bought the virtual real estate this time around, both have said they should be involved in building the Metaverse.

Of course, these "big whalers" aren't theirs and they don't care.

Currently the largest sandbox unit is 24 * 24 with an area of ​​576 units. Currently, the lowest price for a 1 * 1 real estate sale is 3.13 Ethereum, which is about RMB 75,000. At this price, the purchase price will still be on the mainland 24 * 24 is about 43 million yuan. In fact, Zheng Zhigang bought virtual land in the same area for only 32 million yuan. So from a certain point of view, this purchase is not a big buy, but a 30% discount.

Three,Who will be the winner?

From a business perspective, the Meta Universe could be the future, but the future remains uncertain.

Currently, projects like Sandbox and Decentraland are receiving a lot of money. The first results of the pre-setup don't necessarily mean that these goals are the end result of the meta-world.

With the advent of Facebook and other major websites, user traffic and upgrades could impact existing admins. Back in the day, Sandbox, which started out higher, would be put to the test if it competed with online giants who were good at burning money and attracting users.

According to sandbox data, a total of 166,464 plots of land have yet to be sold. At the current low price, when sold, the market value of the land alone will reach 12.5 billion yuan. With a starting price of 6,360 yuan, Sandbox land sales revenue will reach at least 1.06 billion yuan. Currently, the lowest price for the actual Godfather's dog themed range is 42,000 yuan.

According to data sources released by Sandbox in October, they hold around $ 200 million in tokens in addition to ground revenue.

Obviously for Sandbox and “Giant Whale Players”, the market experience is clearer and more profitable. And where are today's high-stakes workers looking for new people?