You don't need the meta world

InfoQ view 40 2021-11-19 15:23
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voice of staff.

From the early idea of ​​creating a liberal utopia to transforming traditional cars as planned, Silicon Valley looks to have a bright future, but without the shortcomings of tech endurance strategies like never before. The meta world can suffer at the same time early on, but the concept itself can have a huge impact. The meta world is not a utopian vision, but another opportunity for tech companies to grow.

More and more companies are starting

Mark Zuckerberg added that he always thinks about how people interact in the future. On October 28, Zuckerberg announced his vision for the launch of “Meta Universe,” which creates a virtual environment where users can play, shop and work. The "intersif on the Internet" must have at least the following elements:

It is a sharing site where users can share their photos. In today's media, the users of the image are represented by their avatars. In the meta world, these images are transferable images that can be moved, spoken, completed, etc.

It is an extension of the "world" where users can live and interact. An example of real space and capital resources.

Ability to become a virtual asset. Recently, people have tried using virtual NFTs to track and create ownership of virtual devices, and these NFTs can be extended to meta-universes managed by other companies. However, in practice, it is almost impossible to set standards for such NFTs and involve companies.

Ability to create virtual assets. Users can create their own content to improve the meta world. However, if the company manages the metaverse to profitability, legal issues will need to be addressed.

Ability to trade and sell virtual assets. However, there is currently no solution as to whether the "owner" of the virtual land is the user or the company.

Many large companies can share intellectual property. Knowing the interactions of meta-universes managed by different companies is not easy.

Create 3D telepresence through VR or AR lenses.

“The best way to understand the transition is to see it first, but it's a bit difficult because it hasn't been done yet,” Zuckerberg said. Achieving the meta-world will require, on the one hand, major technologies such as Facebook to promote the concept of the meta-world and develop appropriate solutions, while the public will have to accept a new state of life. A house where you wear virtual items every day instead of touching the real world.

我们不需要元宇宙

Landing the Meta Universe Terminal application will depend on the development of advanced technology and hardware.

After many major setbacks over the past decade, the tech industry needs a new base for capital growth, and change is paramount.

A few weeks after Zuckerberg's review, many companies decided to keep the fundamental concept of the metaverse, while exploring the high plasticity of the metaverse itself.

On November 2, Microsoft CEO Satya Nadella took to a metasite about industry and gaming issues. He added that the concept of the metaverse includes video conferencing and collaboration tools, as well as games such as Halo and Minecraft. The meta-global application will be optimized by a virtual environment. Nadella noted that Metaverse would help Microsoft "calculate the real world while counting the real world."

It's not sure whether the Metaverse is as appealing as Nadella mentioned, but her interest in sports and work can affect the values ​​of the Metaverse. After all, the public cannot be sure that it will be placed in a virtual environment as it is embedded on the internet, but game developers and retailers in the office have been clear on this and have engaged with the public.

Inspired by the game

The frenzied hype surrounding the recent Metaverse is based on the evolution of the gaming industry.

Neil Stephenson first proposed the concept of change in the short story "Avalanche," and Ernest Klein's "Number One Player" used the power of modern industry to convey the beauty and effectiveness of the metaverse. The project also serves as a guide for employees in Facebook's Oculus division, helping scientists understand the combination of inspiration and game content.

Last year, venture capitalist Matthew Ball published a lucrative article about escalating investments in the metaverse with “Fortress Night” as the highlight. It is believed that "Fortress Night" was the first simple game, but has recently developed into a social square. The players gathered here always create a new space in harmony with the main characters of Battle Royale.

The companies began hosting "Star Wars" movie-themed events in the context of the game, and invited famous actors such as Travis Scott and Ariana Grande to participate in online discussions. Items made from Marvel or DC characters also appear in the game. The revenue model of "Fortress Night" is defined as follows: Players exchange real money for V-Bucks, then use those tokens to purchase. in-game virtual items. or "Battle Season" which supports game updates.

Stone believed that the Metaverse would go beyond the current 'Fortress Night' and secure the existing social and economic ties above, and call 'Fortress Night' one of the 'best' model exhibits. of the concept of metaverse.

Tim Sweeney, CEO of Epic Games, also helped raise funds by managing the fire of the transition, while also criticizing current tech companies. It was announced that the transition should be an open and collaborative platform, not a closed ecosystem.

To bolster their thinking, Epic sued Apple for its app sharing rights. However, the judge stressed that the goal of Epic's efforts to win the case was to recoup a significant sum of actual profits. It is a fraud used to criticize justice because everyone is doing it for their own benefit. It also highlights important topics in the history of the tech industry. Open-mindedness and self-motivation often end up generating interest.

In the wider gaming arena, big-name makers like EA, Square Enix, Take Two, and even Ubisoft have followed suit and recently praised NFT. Some companies decide to make games that "make money playing" and encourage players to play, benefit from NFT activities, and ultimately recognize a combination of investing and playing. In fact, games are starting to become the game. more and more players because virtual devices bring in a lot of money. In this context, Metaverse is expected to change the way people work.

He kissed his fist on the stick.

Over the years, the technology industry has changed the basic human concept of manufacturing and performance.

In the 1980s, the Silicon Valley companies represented by Apple began to adopt different business models. The depression created a concert industry. The app-based export service trades an employee for a freelance employee, making them less eligible and less eligible for employee benefits. The release of Meta Universe will change the way we work.

As noted by Microsoft in a recent announcement and in Facebook Horizon Workroom, workflows will be at the heart of the metaverse.

Why are so many baby boomers now seeing entrepreneurship as a way to supplement their retirement income? Indeed, during the new disease outbreak, a significant portion of the staff, including specialists, move to remote areas and live comfortably, forcing many doctors to refuse to return to the big city. So the company used software to track employees so they don't get lazy when they're not in the office. The Metaverse app has new capabilities for these needs. Even though they are not in the physical office, employees in the virtual office are supervised by their supervisors anytime, anywhere.

These changes will be more important than the scope of your care. Companies such as Uber and Amazon introduced algorithmic vetting procedures in early 2010 to limit the number of freelance employees and increase production targets, including those involving sculptural outsourcing services on platforms such as industrial gig and Mechanical Turk. Ball wrote that Metaverse would be "the next big office," and Zuckerberg said that Metaverse would allow people to "find a place to work and be everywhere."

With Silicon Valley's dependence on contract work and outside services, the rapid rise of meta-globalization is actually not a good thing. Geek staff warns that the first step in the overall expansion of these business models is to reduce cost standards. Specifically, the workplace as a whole has the potential to become another metal fist for workers.

And making money with games is nothing new. In the 2000s, many operators in Asia, Africa and Latin America were involved in industries such as gold mining, including gambling revenue generated by multiple players online and selling tokens to wealthy westerners. However, Traders said in a recent article “Technology Cannot Save Humanity” “All of this will make virtual reality work, but it will make it difficult for workers to claim their rights and gain respect, and this has been forwarded to employers. "

Meaning of the meta-universe

The meta-world is a broad view and shows that digital technology will make every aspect of our daily life. With the spread, we need to spend more time using digital services instead of contacting the real world, and the revenue and profits of tech companies are increasing. The popularity of the metaverse may not be as fast as Zuckerberg's vision, but as long as the idea continues, it will one day become a reality for gamers and some pros.

For many years, video game companies have carried the game design and concept of monetization strategies into their games. This will not only increase profits, but will also allow businesses to easily introduce specialist services to their workplace and eventually expand to corporate customers, such as Slack and Zoom. But we still have a way to prevent this.

EA released microtransaction and loot box systems to satisfy angry gamers in the 2017 Star Wars: Battlefront II game. The reason gamers are unhappy is that the theme of this project is "more powerful krypton", forcing players to spend money. In the aftermath of the conflict, regulators in many countries / regions followed suit. Rob Fahey, Managing Director of Gamesindustry.biz, believes the business model for making money playing games will receive a similar review. The tech industry itself is also expanding its reach. When employers start trying to establish ethical boundaries or endanger certain employees, workers will oppose them.

To date, Metaverse has added VR or Gaming Reality in addition to the new name and more. The concept of metacosm is only embodied in science fiction and has no significant meaning behind it. Neil Stephenson first wrote the word in his new 1992 “Avalanche,” but this book makes little sense on how metaverse dream environments change the real world and how they function. The most important thing is that the authors warn us to stay away from change when they talk about it. It's very dangerous.

The authors of "The Avalanche" added that the world is in danger. The name 'Avalanche' comes from a digital drug used by people in a virtual meta-world, in which it affects not only the virtual environment, but also the virtual environment. is an external fact. Zuckerberg et al. in fact misinterpreted the expression of the new metacosm. However, a good judgment on these risks has no impact on the current illusions of metaspace technology. Instead, tech companies think the idea needs some digging.

CEOs in the tech industry know that most of the daily lives of millions of people still take place outside the computer screen. They buy cars, garden, get out for the day and spend time sitting by the pool. After all, tech companies can't keep people on vacation. However, there may be other options. As long as citizens are led to abandon their received ideas with special means to satisfy their desires, they can gradually realize their dream in this virtual world. Gradually, he began to transform his life away from reality, and he began to immerse himself in the beautiful virtual world that he had long seen through the capitals and small print.

Currently, this type of technology does not work well, but it has a problem. It's important to note that many tech companies have taken note of these guidelines and are aware of the possibilities. Although this is only a theory, the change solved real problems in physics, economics, politics, etc. If this turns out to be the case, the metaverse will eventually create a “participating state” or a “national economy”. This ultra-large version of Amazon can bring everything from raw materials, chains, manufacturing, distribution and implementation to a single service. system. . And it has become a consumer black hole that we cannot escape.

Facebook is gone and only the meta. Silicon Valley is about to tell the "meta-advantage" story. We need to think about how the tech industry can use science and technology to drive business and find other ways to serve the public good.

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